Applied intelligence

Momentum, automated.

Katalyst builds the automations that take repetitive work off your team's plate, so your business moves faster with the people it already has.

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Quick wins

Nothing new to learn.
Your tools, working harder.

One short call from you. We put the tools you run on to work. You see the results:

01 / MORNING BRIEF

Morning brief

One short email or text before you open up: today's schedule, yesterday's numbers and the few things that actually need you. Pulled from the calendar, inbox and sales tools you already use.

Live in
2 days
Your time
20 min
Typical win
3 hrs/wk
GmailOutlookGoogle CalendarSquare
Start with this one
02 / MISSED-CALL TEXT-BACK

Missed-call text-back

When nobody can pick up, the caller gets a friendly text within a minute with a link to book. Fewer jobs lost to whoever answered first, and nothing changes about how you answer the phone.

Live in
3 days
Your time
15 min
Typical win
2 jobs/wk
Your business numberSMSGoogle Calendar
Start with this one
03 / INBOX TRIAGE

Inbox triage

Every email is sorted the moment it lands. Replies to the routine ones are drafted in your voice and wait for your OK. Nothing sends without you.

Live in
1 week
Your time
30 min
Typical win
5 hrs/wk
GmailOutlookGoogle WorkspaceMicrosoft 365
Start with this one
04 / REVIEW REQUESTS

Review requests

When a job is marked done, the customer gets a thank-you text with a one-tap link to leave a Google review. More reviews, without anyone having to remember to ask.

Live in
2 days
Your time
15 min
Typical win
3× reviews
Google Business ProfileSMSYour booking tool
Start with this one
05 / INVOICE CHASER

Invoice chaser

Polite reminders go out on a schedule you set, from your own email. Paid invoices drop off on their own, and only the stubborn ones come to you.

Live in
3 days
Your time
20 min
Typical win
9 days sooner
QuickBooksXeroStripeGmail
Start with this one
06 / WEEKLY SCOREBOARD

Weekly numbers

The numbers you'd normally piece together on a Sunday night, collected from your tools and sent every Friday afternoon. One page, same layout every week.

Live in
1 week
Your time
30 min
Typical win
2 hrs/wk
Google SheetsExcelQuickBooksShopify
Start with this one
01 / 06 · Sample data
Your tools

No new app to learn.

Results land in your inbox, your texts or a spreadsheet you already open. Your team keeps working the way it does today.

Your time

About an hour, start to finish.

A 30-minute audit call and a short handover. We do the setup, the testing and the wiring.

Your pace

Start with one small win.

See one automation work for a few weeks before deciding on the next. No big rollout, no retraining.

Pick one and we'll walk through it on the audit call.
Thirty minutes, no prep needed.

Trusted by teams at
BritAuto SpunUp cribNotes
Automations · AI automations · Strategy
The stall

Everyone's talking about AI.
Few are working with it.

Symptom 01

The tools are bought. Nobody uses them.

Licences for AI tools sit idle because nobody had time to wire them into the way your team actually works.

Symptom 02

Pilots that never reach production.

A promising demo, a few weeks of excitement, then it quietly stalls. No owner, no integration, no measurable result.

Symptom 03

Your best people are stuck on busywork.

Copying data between systems, chasing follow-ups, writing the same report every week: hours that should go to customers and growth.

We fix that by building the systems, not by writing a strategy deck.
Working automations, in production, measured.

What we build

Systems that keep working.
Every hour, every day.

01 / AUTOMATIONS

Workflow automation

We connect your systems and remove the copy-paste work between them: lead routing, invoicing, onboarding, reporting, data entry. Triggers fire, data moves, people get notified.

The outcomeHours of repetitive admin disappear every week, with fewer errors than doing it by hand.
CRMEmailSpreadsheetsInvoicingReporting
02 / AI AUTOMATIONS

AI automations

Automations that read, decide and act inside your business: qualifying leads, drafting replies, answering customers, researching prospects, preparing documents. A human stays in the loop where it matters.

The outcomeWork that used to wait in someone's inbox gets handled in minutes, around the clock.
Lead qualifyingCustomer supportInbox triageResearchDocs
03 / STRATEGY

Automation roadmap

We map how work flows through your business, find where automation pays back fastest, and rank opportunities by impact and effort, so you invest where it counts first.

The outcomeA clear, costed plan of what to automate, in what order, and what each step returns.
Process mappingROI rankingTool selectionRoadmap
04 / SUPPORT

Run, train & improve

We monitor what we've built, fix issues before you notice them, and train your team to use and extend the systems with confidence. Every month we look for the next win.

The outcomeYour automations stay reliable as your business changes, and your team gets better at AI every month.
MonitoringTeam trainingMonthly reviewsIteration
Results

Real results.
Measured, not promised.

25+
Automations in production
5,000
Hours saved per year
60%
Avg. reduction in manual work
3 wks
Typical time to first result
BritAutoAuto repair

Calls and web enquiries went unanswered while the team was in the bays. We built an automation that replies within a minute, qualifies the job and books it into the shop calendar.

90%faster lead response
12 hrssaved per week
"We stopped losing jobs to the shop down the road."Owner, BritAuto
SpunUpE-commerce

Month-end meant days of matching orders, invoices and bank lines by hand. We built an automation that reconciles them nightly and flags only the exceptions.

20→2 hrsmonthly close admin
$18Kannual cost avoided
"Month-end used to take a week. Now it takes a morning."Founder, SpunUp
cribNotesEducation

A small team was buried in the same student questions every day. We built a support automation that answers the common ones instantly and hands the rest to a person with full context.

65%of tickets resolved automatically
2 minmedian first response
"Our inbox is finally under control."Co-founder, cribNotes
How it works

Start with a call.
Finish with a working system.

Audit

A free 30-minute call to map where time is being lost, followed by a short list of the automations with the fastest payback.

Week 1

Blueprint

A fixed-scope proposal: what we'll build, how it connects to your tools, what it will save, the timeline and the price.

Week 2

Build & launch

We build, test with your real data, and launch alongside your team, with a check-in every week so nothing is a surprise.

Weeks 3–6

Run & improve

We monitor, maintain and measure results, train your team, and line up the next automation once the first one has paid back.

Ongoing
Why Katalyst

We don't just advise.
We build.

01

Builders, not slide-makers

You get working systems in production, not a strategy deck that leaves the build to someone else.

02

Fixed scope, fixed price

Every project is quoted up front against a clear scope. No open-ended hourly billing.

03

You own what we build

The automations and accounts live in your business, documented so your team can run them.

04

Measured from day one

We agree the number that matters before we build, then report against it after launch.

Shon Founder · Software Engineer
Meet the founder

Building software from the internet's infancy saving big corporations hours of manual work and costly mistakes.

Now building automations in the AI era saving small guys hours of manual work and costly mistakes.

Katalyst exists to close the gap between what AI can do and what it's actually doing inside your business: one working automation at a time, measured, and owned by you.

— Shon, Founder
Engagements

Clear starting points.
No guesswork.

01 / ROADMAP

Automation roadmap

Find where automation pays back fastest.

From$1,500
  • Process mapping workshop
  • Ranked opportunity list with ROI
  • Costed 90-day roadmap
Get your roadmap
02 / BUILD

Automation build

One system, scoped, built and launched.

Projects from$3,500
  • Fixed scope and price
  • Integration with your tools
  • Launch, handover and training
Scope a build
03 / PULSE

Managed upkeep

We keep what we built running.

Monthly from$225
  • Monitoring and alerts
  • Bug fixes and API changes handled
  • Monthly health report
Keep it running
04 / PARTNER

Ongoing AI partner

Pulse, plus new improvements every month.

Monthly from$550
  • Everything in Pulse
  • Monthly improvement sprint
  • Priority support and roadmap call
Talk about a partnership

Most projects fall between $3,500 and $15,000

Onboarding

Live in three weeks.

Kickoff call

45 minutes to walk through the plan. You fill in a short intake form, and we start the paperwork for business texting straight away.

Day 0

Baseline

We measure how calls are handled today: missed calls, after-hours calls, your average repair order. Results are judged against your real numbers, not guesses.

Weeks 1–2

Setup

We build your receptionist around your shop: services, approved prices, booking rules and who gets alerts, connected to your shop software and calendar.

Weeks 1–2

Test & train

20 test calls, from oil changes to an upset comeback. You listen and approve. Then a 20-minute huddle so your advisors know exactly what it does and doesn't do.

Week 2

Go live

It starts by answering only when nobody picks up, and after hours. We read every call in the first week, and you can switch it off in two minutes, any time.

Day 14

Prove it

A results review against your baseline: calls answered, jobs booked and revenue recovered, worked out from your own numbers.

Day 30 after launch
YOU PROVIDE

About two hours, spread over two weeks

  • A 45-minute kickoff call with whoever makes the decisions
  • The intake form: services, hours, bays, policies
  • Your approved price list for routine work. It's the only prices it will ever quote.
  • Access to your phone provider and shop software, or a quick call with them
  • Someone to return escalated calls within an agreed time
WE HANDLE

Everything else

  • Setup, integrations and call forwarding
  • Business texting registration and consent wording
  • Testing, voice and greeting, and the staff huddle
  • Daily call reviews in week one, then weekly tuning
  • Your live Shop Board and the day-30 results report
Safe by designIt never diagnoses, never quotes a price that isn't on your approved list, and hands anything it's unsure about to your team, with full notes.
Start with a kickoff call

Go-live timing depends on carrier approval for business texting, which can take a few days to a few weeks.

Common questions

Before you book the call.

Is my business ready for AI?
If your team repeats the same tasks every week, yes. You don't need a data team or a perfect tech stack. The audit tells you exactly where to start, and it's usually simpler than people expect.
Our data is messy. Can you still help?
Almost always. Part of every build is cleaning up the specific data a workflow depends on. We don't need everything to be perfect, just the parts the automation touches.
How much of my team's time will this take?
A few hours at the start to show us how the work runs today, then a short weekly check-in during the build. We do the heavy lifting.
What happens if something breaks?
Every build includes a support period after launch. After that, the Pulse plan keeps us monitoring your automations and fixing issues, usually before anyone notices.
Where does our data go, and is it secure?
We build inside your own accounts and tools wherever possible, use the minimum access each workflow needs, and agree data handling with you before any build starts. NDAs on request.
Will AI replace my team?
That's not the goal. We take the repetitive work off their plate so they can spend time on customers, judgment and growth. Automations handle the volume; people keep the decisions.
We tried AI before and it didn't stick. Why would this be different?
Most AI projects stall because nobody builds them into how work actually happens. We start with one measurable workflow, launch it with your team, and track the number we agreed on.
Next step

Book a free 30-minute AI audit.

Show us where your team's time goes. You'll leave with three automation ideas ranked by payback, whether or not we work together.

Prefer email? kenzie.katalyst@gmail.com · Reply within one business day